Well Fed is an award-winning brand studio and product foundry, started in 2015 by Celeste Perez. Our signature intuitive design™ process creates beloved brands for startups, celebs, and VCs alike — brands built to thrive, thrill, and make you think.
Whether it's London, Miami, Nassau, Doha, or Los Angeles, Well Fed's thoughtful approach to design and branding applies with a variety of business models, from B2B, DTC, retail, to food and beverage. Over the years, we've cultivated a set of skills that best complement the needs of startups and early-stage ventures.
After 5 years of building businesses for clients, Well Fed launched its first in-house brands, Tenfold and Droplet in 2020. Droplet combines our product development skills with our brand design expertise, and has since won two Dieline Awards, including Best Brand Identity in Beverage and Best Packaging in Functional Beverage, Best Packaging Design at the Best Design Awards NZ, and was nominated for Best New Beverage at the NEXTY's 2020.
Who we are
We trust our intuition and back it with data-driven strategy: Smart with a soul.
We believe that everything speaks — so we strive for design that just makes sense, strategies that serve and preserve the big picture, and believe that everything can be done with aesthetic vision.
In Good Company
We're designers who can code, working with developers who can design.
The result? Unique, functional, and operational digital presences from day one. Our development capabilities are digitally-focused and platform-agnostic, working across a range of platforms and languages.
Capabilities
Brand Identity Creation
Brand Alignment Strategy
UX/UI & Web Development
Pitch Decks
Brand Consulting
Brand Building
Feasibility, R&D
Social Media Management
Content Strategy, Creation, & Curation
SEO & Paid Media
Graphic Design, Copywriting, Illustration
Anything else? If you have an idea of a project you can’t quite categorize, let us know and we can book a discovery call.
Creative
Commerce
We believe in product-market fit. We back our designs up with data and create brands that sell themselves. A modern approach to CPG for entrepreneurs and founders.
A creative commerce studio partnership that sets your brand up with a full suite of e-commerce and design capabilities and seamlessly integrates with manufacturing and fulfillment partners.
